GOTTA GET THE WORD OUT !
Publicity and crowd-funding 101 for writers, musicians, artists, filmmakers, and anyone with a cause.
A one-day workshop with Rick and Marilyn Rea Beyer
Saturday, November 2, 9:30 AM to 4 PM in Lexington, MA
Register now by clicking here.
The project is ready to launch. You want to let the world know about it. But you’re not sure where to begin or how to get anyone to listen. GOTTA GET THE WORD OUT! is a one-day seminar that covers all the basics, from writing an engaging press release to conducting your first Kickstarter campaign. It is designed to give you the confidence and knowledge you need to move forward with publicizing the dream you‘ve worked so hard to build.
Topics covered include:
• Message Audit – What are you saying about yourself now?
• Focusing your Brand – Create a strong platform for your message.
• Crafting your Message – Produce materials that grab attention for your message.
• Media Outreach – Deliver your message effectively to reporters, editors, etc.
• Social Media and Web - Create a community of supporters.
• Crowdfunding Basics – Conceive and execute a successful campaign.
Registration
Register now by clicking here.
Limited Seating
Early bird Registration (before October 1): $85
Regular Registration: $110
(Price includes lunch)
Rick and Marilyn Rea Beyer bring a rich array of communications experiences to GOTTA’ GET THE WORD OUT!
Rick is a bestselling author and award-winning filmmaker who learned the hard way how to promote his own projects. He has made documentaries for PBS, The History Channel, A&E, National Geo and others. His most recent film, The Ghost Army (funded in part by a Kickstarter campaign) was hailed as “mesmerizing” by the San Francisco Chronicle and “entrancing” by TV Guide. He is also the author of the popular Greatest Stories Never Told series of history books. A former journalist and ad guy, he has appeared on CBS News, MSBC, CNN, The Discovery Channel, NPR and Fox News.
Marilyn Rea Beyer is the PR Director at the Perkins School for the Blind in Watertown, MA, where her efforts have heightened Perkins’ visibility in the local and national media. She also hosts a daily radio show on WUMB-FM, the premier folk radio station in the US. Previously, she handled PR and Marketing at WUMB. She has an M.A. from Northwestern University’s School of Communications.
Contact: Rick Beyer rick@plateofpeas.com
A one-day workshop with Rick and Marilyn Rea Beyer
Saturday, November 2, 9:30 AM to 4 PM in Lexington, MA
Register now by clicking here.
The project is ready to launch. You want to let the world know about it. But you’re not sure where to begin or how to get anyone to listen. GOTTA GET THE WORD OUT! is a one-day seminar that covers all the basics, from writing an engaging press release to conducting your first Kickstarter campaign. It is designed to give you the confidence and knowledge you need to move forward with publicizing the dream you‘ve worked so hard to build.
Topics covered include:
• Message Audit – What are you saying about yourself now?
• Focusing your Brand – Create a strong platform for your message.
• Crafting your Message – Produce materials that grab attention for your message.
• Media Outreach – Deliver your message effectively to reporters, editors, etc.
• Social Media and Web - Create a community of supporters.
• Crowdfunding Basics – Conceive and execute a successful campaign.
Registration
Register now by clicking here.
Limited Seating
Early bird Registration (before October 1): $85
Regular Registration: $110
(Price includes lunch)
Rick and Marilyn Rea Beyer bring a rich array of communications experiences to GOTTA’ GET THE WORD OUT!
Contact: Rick Beyer rick@plateofpeas.com